How to Maintain a WordPress Website

Got a lovely new WordPress website, you’ll want to make sure it stays that way. Maintaining your website is key to making sure it stays up and running smoothly. In this post I’ll be going over the best practices, plus recommending a couple of great plugins for maintaining your WordPress website. Why Maintain a WordPress […]

How to re-design a website and not ruin your SEO

Re-designing a website may seem like a great idea, who wouldn’t want a nicely designed new website that’s SEO friendly and meets current web standard. But you have to be careful, a re-design means messing with the structure of your website, it’s important to make sure you don’t destroy all the important SEO value Google […]

The Benefits Of Using WordPress For Your Business Website

Thinking of getting your first business website, or maybe your just planing on upgrading your existing business website for a more modern version. If either of the statements above apply to you, it would be wise to take a second and read the rest of this post! You could save yourself a lot of time […]

How to Use Google Plus & Authorship to Boost SEO Efforts

  Are Google going to fall flat on their face again with their latest attempt at social networking, we’ve seen it happen all to often when the big G take a step into the social networking space with the likes of Orkut in 2004, Wave in 2009, and Buzz in 2010. This time around though […]

How To Find Local Twitter Users Using Social Bro And Start Engaging

This post is aimed at anyone wanting to learn how to find local twitter users, using Social Bro, a brilliant and free app for managing twitter. If you don’t have a Twitter account I recommend you head over to Twitter and sign up for one now, you’ll defiantly need one to follow this tutorial. Twitter […]

The Week That Was (11th May 2012)

This is part of a weekly series, every Friday you’ll find “The Week That Was” featuring the best posts I’ve found, covering all aspects of digital marketing, web design, SEO, Social Media, Web Analytics and General Business Advice. I share my favorite posts through Twitter on a daily basis via @VertusCraig, you can also find a […]

5 Steps To A Successful Inbound Marketing Strategy

Digital Marketing can be described as being multichannel. There’s no one way to create a campaign, the strategies used can vary widely and what works for one business may not work for another. One thing that should be considered consistent, and essential to any digital marketing campaign is content. Quality content is essential and it […]

Balancing Data & Creativity in Digital Marketing

The Imbalance – The Creative v’s The Analytical All too often we seem to be getting caught up in the data, whether measurement, analytics or some other data intensive project. While the importance of data and measurement isn’t in question, I often wonder how balanced it is with the creative aspect of digital marketing. Then, in […]

The Week That Was! (4th May 12)

This is part of a weekly series, every Friday you’ll find “The Week That Was” featuring the best posts I found, covering all aspects of digital marketing, web design, SEO, Social Media, Web Analytics and hopefully you’ll find some humor thrown in for good measure as well. (Unfortunately none this week) I share my favorite posts […]

6 Considerations before starting a digital marketing campaign

Let’s start todays topic, with a little background on what digital marketing is. What is digital marketing? When it comes to digital marketing, there’s no one easy way to describe it. Basically it’s a combination of different web marketing techniques that when used together will achieve a particular goal. Your goal could be any number of things, […]